Dear Innovation,

We promise to continue protecting,well into the future,
the world’s data that supports humankind’s memories and thoughts.
We promise to bring new value to the world by delivering innovative ways to store the world’s ever-increasing
amount of information.
To achieve this, we will support the evolution of big data through our unique magnetic tape and archiving technologies.
Our technology is born from decades of experience in photographic film
that has yielded high-quality manufacturing capabilities.
Our mission is to lead the development of tape storage,
to preserve the world’s information now, and 20 or 30 years from now.
We will maintain the ability to respond
To our customer’s data challenges with focus and determination.
It’s this innovation that will expand the possibilities of data.

We promise to continue protecting,well into the future,
the world’s data that supports humankind’s memories and thoughts.
We promise to bring new value to the world by delivering innovative ways to store the world’s ever-increasing
amount of information.
To achieve this, we will support the evolution of big data through our unique magnetic tape and archiving technologies.
Our technology is born from decades of experience in photographic film
that has yielded high-quality manufacturing capabilities.
Our mission is to lead the development of tape storage,
to preserve the world’s information now, and 20 or 30 years from now.
We will maintain the ability to respond
To our customer’s data challenges with focus and determination.
It’s this innovation that will expand the possibilities of data.

High-capacity data storage media that will last for more than 30 years for a big data society.

Expanding the possibilities of magnetic tape.

In this age of big data, society faces the challenge of how to store rapidly increasing amounts of data. Magnetic tape is now gaining prominence as a high-capacity media utilizing the most advanced technology.
The key to increasing capacity lies in reducing the size of the magnetic particles that are coated on the tape surface. The problem with conventional metal magnetic particles is that the performance deteriorates as the particles get smaller. To overcome this, Fujifilm adopted a substance called Barium Ferrite, which can maintain high performance with no oxidization while exposed to air.

[Photo] Noguchi General Manager, Recording Media Research Laboratories, FUJIFILM Corporation

Hitoshi Noguchi
General Manager,
Recording Media Research Laboratories,
FUJIFILM Corporation

Innovation01

Commercializing barium ferrite magnetic tape

In 1992, three engineers embarked on a journey to research Barium Ferrite. They were working against the clock: Fujifilm gave them until March of 2001 to develop a viable technology, otherwise their research would be terminated. And in March 2001, just barely on time, they marked the date of their success by demonstrating Barium Ferrite’s higher performance compared to metal magnetic particles.

"We were really excited when we succeeded. We were not wrong about the technology we believed."

says Hitoshi Noguchi, General Manager of the Recording Media Research Laboratories, and one of the initial engineers.

[Photo] Mandai Manager, Recording Media Research Laboratories,  FUJIFILM Corporation

Toshihiro Mandai
Manager,
Recording Media Research Laboratories,
FUJIFILM Corporation

Innovation02

Thin, uniform, and fast coating technology of magnetic particles

Developing an advanced coating technology was essential in commercializing a magnetic tape with BaFe particles. Fujifilm successfully developed a new technology which enabled a coating layer that is one-tenth the thickness of conventional technologies. With this technology, you can uniformly coat one liter of water across four soccer fields.

Toshihiro Mandai of the research team states,

"We were successful because the material development team and the production technology team worked together on the development from the beginning."

[Photo] Yamamoto Vice President, Manufacturing FUJIFILM Recording Media USA

Hidetoshi Yamamoto
Vice President,
Manufacturing FUJIFILM Recording Media USA

Innovation03

Responding quickly to global market needs

Fujifilm’s factories operate under "fixed condition production" to maintain uniform quality in production, and enforces a strict quality assurance policy called "individual process guarantee" which prevents any defective items from being passed on to the next production process. This philosophy was cultivated from our traditional photo film manufacturing, and has been inherited within the company up to the present.

Fujifilm has a magnetic tape assembly plant in the US, the world's largest market, and leverages the geographic advantage to provide custom services. The teams throughout the entire supply chain in Japan, US, Manufacturing, and Sales, all work together as a single team to meet our customer needs timely and flexibly.

[Photo] Hans-Joerg Muesch Manager Business Unit Archive Service and Solutions FUJIFILM Recording Media GmbH

Hans-Joerg Muesch
Manager Business Unit Archive Service and Solutions
FUJIFILM Recording Media GmbH

"dternity" - archive solution to meet the demand for secure, long-term data storage for businesses and research institutes.

Fujifilm developed "deternity" as a total solution for data archiving, using magnetic tape to provide a "simple, secure, and low cost" service to store increasing amounts of digital data.

"The service provides access to and deletion of data, and includes format conversion and/or migration to new media as required."

[Photo] Aaron Brenner Executive Producer — Sports TV & Film Director of Production — LA Kings (2008–2015)

Aaron Brenner
Executive Producer — Sports TV & Film
Director of Production — LA Kings (2008–2015)

Customer's voice

" `deternity` was a perfect solution for our workflow."

Aaron Brenner, previously a producer with the LA Kings.

"I can tell you that a hundred years from now, the LA Kings are still going to be using footage that they are shooting today. As they are being captured, all that footage is their history forever."

[Logo] The future

Leading innovation as the front runner of tape media

Fujifilm partnered with IBM to successfully demonstrate the largest capacity magnetic tape in the world, which can store 220 TB per cartridge – equivalent to 50,000 DVDs.
Fujifilm will continue working to further enhance the capacity of magnetic tape, and to deliver products that will help the world store its important data safely and reliably into the future.

Innovation for data storage. Today.

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