FUJIFILM Corporation (President: Shigehiro Nakajima) is proud to announce a new addition to its popular top-end series of FinePix Long zoom bridge cameras. The new flagship FinePix HS50EXR features a manual zoom mechanism for high precision zooming over the huge 42x focal length range (24-1000mm**). Boasting stunning autofocus speeds of just 0.05 seconds thanks to new Phase Detection pixels on its 1/2-inch EXR CMOS II sensor, this all-in-one camera is a high-speed performer and will capture images with stunning crisp quality.

1. Manual 42x optical zoom lens (24mm-1000mm)

2. New EXR CMOS II sensor with Phase Detection for high performance

3. Hassle free, any-angle shooting made creative & easy

The HS50EXR boasts two key features which help you shoot your favourite types of scene. Its 920k dots, highly detailed Electronic Viewfinder is perfect for helping you frame your composition in bright sunlight, or if you wear glasses. And if you are trying to take tricky, close to the ground, macro flower shots or want to capture the band on the main stage above the heads of the crowd, you can switch to the very useful 3.0-inch Vari-Angle LCD screen. Again boasting a detailed 920k dots, the LCD screen can fold out and flip around so you can see what you are taking — no matter what the angle you're trying to shoot at.

The styling of the HS50EXR is well thought through. Dials are placed on a sloping, rounded shoulder for easy access during shooting in a design that is both attractive and functional.

4. Artistic shooting effects

This exciting new camera features Fujifilm's proprietary Film Simulation modes. Users can choose from ten different modes which simulate the effects of traditional Fujifilm films. Including color reversal film effects (Velvia / PROVIA / ASTIA).

Also available on the HS50EXR are the Advanced Filter functions; users can choose from 8 different artistic filters:

Pop Color — Emphasize contrast and color saturation.

Toy Camera — Create shaded borders as if you were taking a photo on a toy camera.

Miniature — Add top and bottom blur for a diorama or miniature effect.

Dynamic Tone — Create a fantasy effect by dynamically-modulated tonal reproduction.

Partial Color — Retain one selected original color and change the rest of the photo to black and white. Colors can be selected from red, orange, yellow, green, blue and purple for dramatic effect.

High Key — Enhance brightness and reduce contrast to lighten tonal reproduction.

Low Key (NEW) — Create uniformly dark tones with few areas of emphasized highlights.

Soft Focus (NEW) — Create a look that is evenly soft throughout the whole image.

Multiple Exposure function offers users the chance to combine two separate subjects into one photo, ideal for creative photos with artistic effects.

5. Full HD Movie 1080p/60fps with continuous phase detection AF and stereo sound

The HS50EXR built in stereo microphone is now the ideal camera for the budding cinematographer. Thanks to the 1/2-inch EXR CMOS II sensor, the HS50EXR is capable of full HD movie recording (1080p) at up to 60 frames per second. Connect an external microphone to the dedicated input and you can get amazing sound to rival the image quality. If you want to be more creative you can record lower resolution movies at up to 480 frames per second*5 — and capture some amazing slow motion action. The Phase Detection pixel technology and scene recognition modes aren't limited to stills photography, they also come into play when recording movies to ensure that your masterpiece stays focused on faces and the action without losing sight of your subject.

6. FinePix HS50EXR Key features list:

• FUJINON 42x optical manual zoom (f/2.8-5.6 24-1000mm) with Optical Image Stabilisation, and up to 84x with Intelligent Digital Zoom
• 16 million pixels 1/2-inch EXR-CMOS II sensor with Phase Detection AF plus EXR Processor II ;
  • Intelligent Hybrid AF: 0.05 sec, world's fastest
  • Continuous shooting: 11fps at full resolution (MAX.5frames), 5.5fps at 8M for seamless capture.
  • Start-up time of 0.5 sec.
  • Shooting interval of 0.5 sec.
  • 108 EXR Auto shooting patterns
• Full HD movie 1080P/60fps with continuous phase detection AF and stereo sound
• 3.0-inch Vari-Angle LCD screen (920K-dot)
• High resolution EVF (920K-dot) with eye sensor
• Q button for direct control of settings
• Super Macro: 1cm
• Manual exposure control (P/S/A/M modes)
• Focus Peak Highlight function on the LCD screen
• RAW shooting (RAW, JPEG, RAW+JPEG image capture modes)
• Shooting functions; 8 Advanced Filters, Film simulation, Multiple exposure, image capture aspect ratio of 1:1 (square) in addition to 4:3, 16:9, and 3:2, and more
• Virtual horizon “electronic level” display
• External microphone input (microphones sold separately)
• Hotshoe attachment for the use of external flash guns
• Lithium Ion battery with up to 500 shots per charge

• * Fujifilm research as of November 2012.
  Compared with other digital cameras, based on CIPA standards, and conducted in High Performance mode at the maximum wide-angle position with AF-area mode set to center position.
• ** 35mm format equivalent
• *** Fujifilm research based on CIPA standards in High Performance mode
• *4 Fujifilm research based on CIPA standards
• *5 High Speed Movie can be recorded at the following speeds and sizes: 480fps (320 × 112 pixels), 240fps (320 × 240 pixels), 120fps (640 × 480 pixels)

Product Images

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