FORGE GUARD®

FORGE GUARD® protects your brand and product from counterfeiting.

What does happen in the market?

Continuous increase of counterfeit product
[Chart] OECD: Magnitude of counterfeiting and piracy of tangible products (November2009 update)

OECD : Magnitude of counterfeiting and piracy of tangible products (November2009 update)

Impact to business
[Image] Impact to business

Counterfeiting and inferior copy products are widely sold in the market, and it causes not only sales opportunity loss of genuine products but also damaging brand and even serious accident to end customers.

FUJIFILM FORGE GUARD® can easily verify authenticity of genuine product

A hologram is one of popular technologies and widely used as security labels. Nowadays many manufacturers in emerging countries are also able to produce security labels even with advanced hologram technology.
So the hologram does not work as an anti-counterfeiting tool anymore.
FUJIFILM FORGE GUARD®, a unique technology, can realize the new security label which has the best anti-counterfeiting ability and easy verification performance.

[Image] FUJIFILM FORGE GUARD® can easily verify authenticity of genuine product

Increase Individual Product Traceability with Unique Numbering

A unique serial or random number can be integrated into the hidden image on each label. This unique code further increases the anti-counterfeiting capabilities of the label. Ideal for use in applications requiring increased product traceability and as a countermeasure to gray market diversion or parallel importation.

[Image] Increase Individual Product Traceability with Unique Numbering

Full-color hidden image offers highly protected security label

FORGE GUARD® can have full-color texts and images as hidden information in label. This unique technology is realized by own synthesized chemicals, own developed process equipments and severe process control. The full-color image is virtually impossible to copy due to its wide range of colors, shades and complex resolution designs.

[Image] Full color hidden image offers highly protected security label

Superior heat, light and water resistance

The full-color hidden image of FORGE GUARD® is resistant to severe outdoor usage such as high temperature, high humidity and sun light. The full-color hidden image is stable at 200 degrees Celsius for 5 hours in a practical test and 500 lux for 20 years in a simulation test in Fujifilm laboratory.

[Image] Superior heat, light and water resistance

Experience FORGE GUARD® in action!

A clear full-color and detailed hidden image appears simply by placing the proprietary viewer directly over the security label.
FORGE GUARD® requires no additional technical or language skills, no capital investment, no additional technologies and no additional costs. Anyone can easily verify the authenticity of products at anywhere.

Here, you can experience how FORGE GUARD® works. Place the mouse over the viewer below, then you can move the viewer. Drag the viewer over the anti-counterfeiting label by using the mouse.

[Image] Experience the FORGE GUARD® in action!

Verification can be done at anywhere by anyone

An authenticity verification by FORGE GUARD® is so easy that there is no limitation for an inspection by anyone at any place.

[Image] At Custom/Warehouse

At Customs/Warehouses

[Image] At Distributor

At Distributors

[Image] At Shop/By Customer

At Shops/By Customers

[Image] At Customer Service/Garage

At Customer Services/Garages

Customized full-color hidden image and reasonable order size

FORGE GUARD® does not require any expensive printing plate for its manufacturing. So an order can be done from 100,000 labels and more with customized full-color hidden image. An order less than 100,000 labels can be discussed as option.

Countermeasure as parallel import/export

As a remarkable option, you may have different color and/or design of full-color hidden images in FORGE GUARD® in order to confirm whether right product go to right destination.

[Image] Countermeasure as parallel import/export

Possible result by introducing FORGE GUARD®

A following result is expected by an introduction of FORGE GUARD® security label on the product and/or on the package.

  1. 1. To stop/reduce counterfeit products and grey import/export products
  2. 2. To protect brand
  3. 3. To stop/reduce sales loss opportunity
  4. 4. To realize better customer service

FORGE GUARD® can be verified at several occasions easily and quickly.

At customs and warehouses

FORGE GUARD® will work at customs and warehouses during inspection to find out counterfeit products or parallel imported/exported products easily and quickly.

[Image] At custom and warehouse

At distributors

FORGE GUARD® will work at distributors during inspection to find out counterfeit products or parallel imported/exported products easily and quickly.
Random inspection by an authority can be an option to find out an origin of counterfeit products which contaminate somewhere in distribution process.

[Image] At Distributor

At shops for shop assistants and for customers

Shop assistants can prove that they sell genuine products by showing FORGE GUARD® hidden image to the customers through viewer and it increases the reliability and the royalty of customers to the brand and shop. It is also possible for the customers to convince themselves that the product they purchased is genuine product as far as FORGE GUARD® is on the product.

[Image] At shop for sales people and for customer

At customer service centers/garages

The engineer at customer service/garage can distinguish genuine product from counterfeit product easily and quickly by using FORGE GUARD® on product at site. Unwanted repair equipment or replacement of consumables caused by counterfeit product can be prevented. It will also increase the sales of genuine products and keep the brand high.

[Image] At customer service center/garage

Seal label

Other options and custom orders should be discussed separately.
Standard size

Square: 7mm × 7mm, 10mm × 10mm, 14mm × 14mm, 18mm × 18mm, 22mm × 22mm, 26mm × 26mm, 33mm × 33mm
Round : Diameter 7mm, 10mm, 14mm, 18mm, 22mm, 26mm, 33mm

Delivery shape

Labels on Sheet

[Image] Labels on Sheet

Labels on Substrate-Roll

[Image] Labels on Substrate-Roll
Minimum order amount 100,000 labels
Hidden image Continuously repeating
Options

- Surface Printing (1 to 4 colors)
- Auto Peeling Equipment Adaptability
- Auto Labeler Adaptability
- Brittleness Cuts
- Positioning of Hidden Image
- Other Sizes
- Other Label Amount

[Image] Surface Printing and Brittleness Cuts Example

Surface Printing and Brittleness Cuts Example

Bulk Roll

Other options and custom orders should be discussed separately.
Standard size

140mm width × 100m length, 140mm width × 300m length

[Photo] Standard size
Delivery shape

FORGE GUARD® Bulk Roll

Minimum order amount As even amount rolls
Hidden image Continuously repeating

Tag Label

Other options and custom orders should be discussed separately.
Standard size
[Image] 3mm × 12mm (Tag size: 22mm × 12mm)

5mm × 12mm
(Tag size : 22mm × 12mm)

[Image] 22mm × 12mm (Tag size: 22mm × 12mm)

22mm × 12mm
(Tag size : 22mm × 12mm)

Delivery shape

50 tag labels per Sheet
Sheet size; 147mm × 145.5mm

Minimum order amount

100,000 labels
*No option less than 100,000 labels

Hidden image Continuously repeating
Options Surface printing in 1 to 4 colors

Parts label

Other options and custom orders should be discussed separately.
Standard size

Paper label size: 45mm × 70mm
FORGE GUARD® Size: 45mm × 5mm

[Image] Standard size
Delivery shape

As Roll

Minimum order amount 100,000 labels
Hidden image Continuous repeating
Options

- Pre-Printing on Paper Label
- Other Paper Label Sizes
- Other Label Materials
- Void on Paper Label
- Other FORGE GUARD® Size

Viewer

Other options and custom orders should be discussed separately.
Standard size
[Image] Card Type Viewer : 55mm × 90mm (Surface is present as default)

Card Type Viewer : 55mm × 90mm
(Surface print is present as default)

[Image] Small Handy Viewer : 15mm × 45mm

Small Handy Viewer : 15mm × 45mm

Delivery shape 10 viewers in a box Viewers on support roll
Minimum order amount 10 boxes

10,000 viewers
*Less than 10,000 viewers can be done as option

Hidden image Continuously repeating
Options

- Card Type Viewer without surface printing : Minimum order amount is 1,000.
- Card Type Viewer with customized surface printing : Minimum order amount is 1,000.

Unique Numbering

Other options and custom orders should be discussed separately.
Image
[Image] Forge Guard labels with hidden image containing a unique 8 digit number in a serial sequence

Forge Guard labels with hidden image
containing a unique 8 digit number in a serial sequence

Specification

Also available as an alphanumeric character string in either a random or serial sequence