Tokyo, August 21, 2026 – FUJIFILM Business Innovation is pleased to announce that its production color printer— Revoria Press™ PC2120 was selected as a finalist at the “IDEA (International Design Excellence Awards) 2026” hosted by the Industrial Designers Society of America (IDSA)
The IDEA is an international design award program established in 1980 by the Industrial Designers Society of America (IDSA). It is considered as one of the world’s three major design awards alongside Germany’s “iF Design Award” and “Red Dot Design Award.” The jury reviews entries based on strict criteria including design innovation, user benefits and social impact, and selects Gold, Silver and Bronze award winners. Products that pass the preliminary judging round are selected as finalists and become eligible for the Gold, Silver and Bronze awards.
In addition, at IDEA 2026, the Fujifilm Group's digital camera “FUJIFILM GFX100RF” and MR Imaging System “ECHELON Synergy ZeroHelium” received the prestigious “Bronze Award,” one of the top honors. Furthermore, eight products from the Fujifilm Group*1 were selected as finalists.
- *1 For further details, please visit the official website of FUJIFILM Holdings Corporation.
The PC2120 is a flagship production printer designed for the high-end professional printing. Featuring a simple and sophisticated design with horizontal lines and a monochromatic color scheme, it is designed to integrate seamlessly into professional printing environments. The workstation is finished in metallic dark gray, creating a cohesive look with the print server, which offers a user interface designed for easy visibility. This unified design provides an operating environment that enables operators to focus on their tasks.
The PC2120 incorporates proprietary AI technology that recommends optimal paper and image quality settings, and performs image corrections tailored to colors in subjects such as people and landscapes. This enabls efficient, high-quality printing even without specialized knowledge. It supports one-pass six-color printing with four CMYK toners and two specialty toners. The specialty toner lineup has been expanded to include a new green toner, which, combined with pink, further broadens the color gamut, allowing output that closely matches the vivid RGB colors seen on monitors.
Additionally, the PC2120 received the Red Dot Design Award: Product Design 2026. Along with the recent IDEA award, it has been recognized by two of the world’s three major design awards.
- * Product and service names mentioned in this press release are trademarks or registered trademarks of their respective companies.
Email: dgi-fb-GC-DP-PromotionG@fujifilm.com


