“PHOTO IS ― 50,000-Person Photo Exhibition 2019”
One of Japan's largest open participation photo exhibition starts on July 12
A total of 110,000 pictures displayed worldwide
July 11, 2019
The “PHOTO IS – 50,000-person photo exhibition” is one of Japan's largest open participation photo exhibitions, displaying all entries along with comments about participants' thoughts behind their images. It started as a “10,000-person photo exhibition” in 2006 and has since enjoyed a steady increase of entries. Fujifilm expanded the scale of the exhibition to a “50,000-person photo exhibition” in 2017, and is celebrating the 14th exhibition this year.
The program in Japan attracted record-high 57,564 entries (103% compared to last year) from people with the age ranging from 0 year old to 97 year old. The ratio of entries taken with a smartphone*1 rose from last year's 47% to 53%. Many entries captured casual moments in life spent with friends and families, and included unique photos taken with a creative composition, and photos taken at the turn from the Heisei era to the new Reiwa era.
Fujifilm will continue to cater to diversifying customer needs in providing convenient and value-added products and services, while conveying photography's intrinsic values of “shooting, preserving, decorating and gifting.”
■ About the FUJIFILM Global Photo Exhibition 2019
Since last year, Fujifilm has taken the concept of the “PHOTO IS ― 50,000-person photo exhibition” overseas to run full-scale displays under the title “FUJIFILM Global Photo Exhibition.”This year, the exhibition will be held in ten countries, displaying about 110,000 pictures worldwide, including entries in Japan.
[ Exhibition Schedule ]
|South Africa||6/18 ― 24||Sandton City （Johannesburg）|
|Brazil||9/11 ― 10/9||Shopping Cidade Sao Paulo (Sao Paulo)|
|China||October||Global Harbor / Raffles City (Shanghai)|
|Turkey||10/4 ― 13||Kanyon Shopping Center (Istanbul)|
|Canada||10/14 ― 20||Toronto Shopping mall (Toronto)|
|United States||10/16 ― 20||Grand Central station (New York)|
|UK||10/24 ― 28||Truman Brewery (London)|
|France||11/7 ― 11||Salon de la photo (Paris)|
|India||January 2020||CEIF2020 venue (Mumbai)|
|Thailand||February 2020||Central World (Bangkok)|
● Exhibition scene in South Africa (Exhibition period: June 18―24, 2019）
This photo exhibition received “This is MECENAT 2019” certification from the Association for Corporate Support of the Arts*3 as an “an activity promoting social creativity through arts and culture.