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News Release

July 5, 2022

Fujifilm India announces 5% price increase for select Fujifilm-manufactured LTO Ultrium data tape products

30th June 2022, New Delhi – Fujifilm India Pvt Ltd, informed its dealers and distributors today of a 5% price increase over the price of select FUJIFILM-manufactured LTO Ultrium data tape products, including LTO-5, LTO-6, LTO-7, LTO-8 and LTO-UCC formats. The increase will take effect October 1, 2022. The latest FUJIFILM LTO-9 generation, which launched in September 2021, is not included in the increase.

“Though Fujifilm will continue to invest in tape technology, as it’s committed to meet the growing need to increase the tape storage capacity for clients to leverage the advantages of tape media, but this price increase is in direct response to the rising global costs of raw materials and transportation of FUJIFILM LTO Ultrium data tape products worldwide. Actual tape media benefits go beyond the perception of being a “low total cost ownership” as tapes storage solution organically creates ‘Air Gap’ which addresses the clients need to secure data from Cyber & Ransom ware threats and also operates on low energy which increases the sustainability. So, we believe these advantages far outweigh the planned price adjustments” stated J Solomon Sukumar, Associate Director, FUJIFILM India, RECORDING MEDIA Division.

About Fujifilm India:

Fujifilm established in 1934 has believed in Innovation and the creation of new values through leading edge and proprietary technologies. Fujifilm, as a firm believer in innovation, continues to work hard to provide consumers with the best products and services. Beginning as Japan's pioneering photographic film maker, Fujifilm has leveraged its imaging and information technology to become a global presence known for innovation in healthcare, graphic arts, optical devices, highly functional materials and other high-tech areas.

Media contact

PR and Media Relations - Fujifilm India Pvt. Ltd. And 20:20 MSL

Tribhuwan Joshi

Mobile: +91 9971853675


Alisha Horo

Mobile: +91 8130423665