India

Fujifilm India joins hands with Chhatrapati Shivaji Subharti Hospital to end TB together

News Release

July 20, 2019

- In line with the Indian government’s initiative to eliminate Tuberculosis from the country by 2025, Fujifilm offers free chest X-Rays at Chhatrapati Shivaji Subharti Hospital, Meerut, Uttar Pradesh

Meerut, 20th July 2019: Fujifilm India Pvt Ltd, a leader in the development and application of imaging and information innovations in healthcare technologies, in partnership with Chhatrapati Shivaji Subharti Hospital, Meerut, Uttar Pradesh, organized an awareness program ‘TOGETHER END TB’ to help eradicate tuberculosis in India.

According to WHO’s Global TB report, Tuberculosis is the 10th leading cause of death worldwide, and since 2011 it has been the leading cause of death from a single infectious agent, ranking above HIV/AIDS and claiming over 4000 lives a day. India has the highest number of TB cases in the world at 27% of the 10 million people who developed the disease in 2017 globally. The situation in India is primarily due to the patients suffering from undetected tuberculosis for too long; late detection of disease which increases their risk of transmitting the disease to others. While the burden of the disease is declining slowly worldwide, the progress in controlling disease and mitigating its consequences is extremely imperative in India. To expedite the cause, continuous and conscious efforts need to be taken for early diagnosis and treatment.

Commenting on the occasion, Mr. Haruto Iwata, Managing Director, Fujifilm India Pvt. Ltd. said,“Our association with Chhatrapati Shivaji Subharti Hospital is in line with our endeavour to fight against Tuberculosis in India. The correct education and awareness from Hospitals and doctors is a crucial first step and can significantly contribute to the government’s vision of completely eradicating the disease from the country by 2025.”

Understanding this need, Fujifilm India looks to contribute towards the wellbeing of the people who are suffering from the disease and yet are unaware of its repercussions. The main objective of the program TOGETHER END TBis also to emphasize that incomplete or delayed treatment can lead to serious complications or fatalities.

Explaining the objective of the program, Mr. Chander Shekhar Sibal, Senior Vice President, Head of Medical Division, Fujifilm India Pvt. Ltd. said, “Chhatrapati Shivaji Subharti Hospital has a legacy of service and care to its patients for years. Fujifilm is connected with the common ethos of providing finest healthcare in the most humane manner to the people we serve. Our collaboration with Subharti Hospital is an effort to raise consciousness and promote advanced diagnosis and treatment of tuberculosis amongst patients.” The program also encourages patients in India to complete their treatment cycle as ignorance or complacency can lead to MDR TB, which is even more dangerous and often not treatable.

Further throwing light on the importance of early diagnosis of TB, Dr. Krishnamurty, Deputy Medical Superintendent, Chhatrapati Shivaji Subharti Hospital said “We are very pleased to collaborate with Fujifilm India to add value to the existing diagnostic portfolio and treatment outcomes. The aim of this joint effort is to help the medical professionals with accurate and precise diagnosis in order to achieve the goal of ‘End TB’ in India,”

“Working with Fujifilm now gives us the unique opportunity to closely address the medical needs of improving the quality of TB diagnosis in India. The collaboration will open up new possibilities and help in generating awareness among the masses.” said Dr. Eema, Associate Professor, Department of TB talking about the roadmap to deal with the problem.

Fujifilm India had earlier installed its state of the art DEVO II ‘Flat Panel Detector’ at Chhatrapati Shivaji Subharti Hospital to aide in the detection of organ abnormalities. The DEVO II has many unique features that offer exceptional Image Quality without any compromise, can be customized as per varied budget requirements of the customers. The other features include Wired / Wireless configuration, ISS reading Technology (for High Resolution at low dose), In-built image Storage, Anti-bacterial coating, IPX6 water proofing, Strong & 310 kg load bearing capacity, that makes it a 1st choice for the user.

About Fujifilm India Private Ltd

Fujifilm established in 1934 has believed in Innovation and creation of new values through leading edge and proprietary technologies. FUJIFILM India as a firm believer in sophistication continues to work hard to provide the Indian consumer the best products and services. Our corporate slogan is “Value from Innovation.”

Along with expressing Fujifilm's commitment to continuously creating innovative technologies, products and services that empower the potential and expand the horizons of tomorrow's businesses and lifestyles, the slogan also encapsulates the company's desire to combine our own original technology with human resources, expertise and technology from around the world both internally and externally to create innovation. A new brand statement has also been created to articulate these commitments more specifically, and the slogan encapsulates the main points of the brand statement.

Our Goal is to be a company that is able to resolve a diverse variety of the problems that face society, contribute to the world through the continuous creation of value – added products and services, and achieve sustainable growth through constant innovation. That was the commitment we made to the world when we launched our new corporate slogan “Value from Innovation”. We quickly ascertain customer needs, and communicate these clearly and accurately to those involved in product development. Instant camera – instax is successful example of this in Photo Imaging business which was developed after accurately assessing market demands and with all related business divisions working together throughout the entire process from production to sales on a worldwide scale.

About Chhatrapati Shivaji Subharti Hospital

It is premier 1050 bedded tertiary-care hospital of Northen India, Hospital provides round the clock Accident and Trauma care. It also provides quality general, specialist and super-specialty medical care at highly subsidized rates to one and all. Attached to this Hospital is a 150 bedded modern and popular super specialty hospital in the heart of Meerut city- The Lokpriya Hospital. Chhatrapati Shivaji Subharti Hospital has 25 spacious wards, 12 major and 7 minor state-of-the-art Operation Suites, a well-equipped Premature Nursery Ward for babies, besides 7 distinct ICUs for critically ill : (Surgical, Burn, Medical, Cardiac, Pulmonary, Pediatric and Neonatal patients), besides a 25 bed Accident & Trauma Unit. The ICUs are equipped with all modem, lifesaving, therapeutic and monitoring equipments like Ventilators, Bi-PAP, NIBP, Multi-parameter, Infusion Pumps, Phototherapy and Radiant Warmer units, Defibrillators etc., besides central gas and suction facility with specially trained and qualified paramedical staff on duty round the clock. The Hospital has modern diagnostic and therapeutic facilities such as MRI-1.5 TESLA, DSA, Spiral CT – 128 Slice, PCR, , Mammography, Modified ECT, EEG, Sleep Study, NCV, EMG, PUVA, PTA, BERA, FESS, Colour Doppler, TMT, Holter Counter, ECHO, Endoscopy, Paediatric Endoscopy + Cardiography, Co2 Laser, Endo-bronchial USG, PFT, Video-Bronchoscopy, Endoscopic Bronchial USG, Glaucoma and Retina services, Green Laser, Angiography, OCT, Harmonic knife, Bac-T Alert, Vi-Tek, Hemo- & Peritoneal Dialysis, Blood Bank, Blood Components service, ICTC, etc.

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PR and Media Relations - Fujifilm India Pvt. Ltd.

PR Agency – 20:20 MSL