Bangkok, 12 June 2025 — FUJIFILM (Thailand) Ltd. announces the launch of the premium digital mirrorless camera FUJIFILM X-E5, scheduled for global release in early August 2025, alongside the new FUJINON XF23mmF2.8 R WR lens to complement the X Series lineup.
The Fujifilm X-E5 is more than just an imaging device—it's a work of art that seamlessly blends classic design philosophy with cutting-edge technology. For the first time in the X Series, the camera features a top-plate crafted solely from machined aluminum in a single seamless piece. The elegantly curved rear edges and every detail have been designed to deliver an inspiring and immersive photography experience. Despite its compact body weighing just 445 grams, it's packed with premium features.




The FUJIFILM X-E5 stands out with its back-illuminated 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 high-speed image processing engine, delivering sharp, crisp images. It handles every shooting situation with its powerful five-axis IBIS (In-Body Image Stabilization) system offering up to 7.0 stops, enhanced by a new algorithm—a first for the X Series—that provides more precise and responsive shake detection. This allows confident handheld shooting, whether walking or single-handed operation, ensuring sharp images in all lighting conditions. The camera also features AI-based subject detection AF, developed using deep learning technology to accurately detect and track various subjects including animals, birds, cars, motorcycles, airplanes, trains, and drones. With an electronic shutter capable of speeds up to 1/180,000 second, it can capture every moment of movement with precision.
The X-E5 elevates the user experience with features that emphasize simplicity while delivering exceptional performance. The new Classic Display mode removes unnecessary information from the screen, leaving only the image in view, impressively mimicking vintage film camera shooting and returning to the pure essence of photography. The Surround View function displays the area outside the shooting range as a semi-transparent or line pattern according to the aspect ratio, providing a shooting experience similar to an optical viewfinder (OVF), helping photographers compose shots precisely without missing any critical moments. The camera features a rear tilting LCD monitor that can be flipped upward and forward-facing up to 180 degrees, perfect for selfies and high or low-angle shots with versatility.
The camera enhances workflow with a newly designed Film Simulation dial that integrates seamlessly with the camera body, featuring a precision-cut indicator window that minimizes the gap between the dial and body. It offers the ability to set personal FS Recipe configurations for up to three patterns (FS1-FS3) for greater convenience. Additionally, a control lever mounted on the front of the camera offers customizable functionality such as switching VIEW MODE, changing aspect ratios, and adjusting the digital teleconverter magnification, ensuring exceptional operability. The X-E5 is capable of recording video up to 6.2K/30P resolution with tracking AF function during video recording, making cinematic-quality video creation effortless.



The FUJIFILM X-E5 is designed to serve a wide range of users, from passionate photographers to those using a digital camera for the first time. This camera delivers both the satisfaction of owning a beautiful device and the thrill of exploring photography. The premium design features a Top-plate crafted solely from machined aluminum, a viewfinder and diopter adjustment control that fit flush with the body, and thoughtfully positioned dials and buttons for precise one-handed operation. A stylish rope-type shoulder strap is included, complementing the sophisticated camera design.
Fujifilm also elevates photography enjoyment with the introduction of the XF23mmF2.8 R WR, the thinnest ultra-compact lens in the X Series, perfect for every photography style—from travel and portraits to detailed close-ups, all in one lens. With its exceptionally compact design weighing just 90 grams, it's highly portable, making it an ideal everyday companion for photographers on the go. The lens features high-quality glass elements and 11 aperture blades that deliver sharp images with beautiful, smooth bokeh. With a minimum focusing distance of 20 centimeters, it handles shooting in confined spaces with ease. The lens also features a durable construction that's both dustproof and drip-proof, allowing photographers to take it anywhere with confidence
The XF23mmF2.8 R WR features a 23mm focal length (equivalent to 35mm in 35mm format), perfect for various photography styles. Its optical construction of 8 elements in 6 groups, including two aspherical lenses, minimizes aberrations from center to periphery and achieves high resolution performance. The lens features a Manual Focus ring equipped with a high-precision sensor that enables MF adjustment even with minimal rotation, allowing for delicate operation. Despite the short overall length, a fixed ring is positioned between the MF ring and aperture ring to prevent interference—when turning one ring, the other doesn't become entangled, providing comfortable operability. Knurling on the rear of the lens barrel allows easy grip for convenient lens changes.
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