April 14, 2023

Mobile X-Ray Fluoroscopy System And Broadcast Zoom Lens Win The “Best Of The Best Award” Of Red Dot Design Awards

- 23 products win the international-prestigious Red Dot Design awards

TOKYO, April 14, 2023 – FUJIFILM Corporation (President and CEO, Representative Director: Teiichi Goto) is pleased to announce that 23 of its products*1 including imaging and medical devices have been awarded the “Red Dot Design Award: Product Design 2023,” a product design award program organized by the Design Zentrum Nordrhein Westfalen based in Essen, Germany. Of the products, Mobile X-ray fluoroscopy system “FUJIFILM DR CALNEO CROSS*2” and Broadcast zoom lens “FUJINON HZK25-1000mm” have received the program’s highest-ranked “Best of the Best Award.”

The Red Dot Design Award is an international design award program launched in 1955. The award is given to products with excellence in design innovation, functionality, ergonomics, ecological compatibility, and durability. It is one of the world's three most prestigious design awards, alongside Germany's “iF design award” and the United States' “the International Design Excellence Awards (IDEA)”. 

In the development of all its products and services, Fujifilm not only pursues product functionality and performance, but also engages in design development that leverages superior functionality and performance. The 23 products have recognized their beautiful appearance and design achieving outstanding functionality and performance by a panel of internationally renowned design experts. The company will continue to work on creating designs that not only have beautiful appearance but also reflect commitment to offering portability and operability for ease of use and comfort, thereby creating new product values.

  • *1 Including technologies.
  • *2 The product name in Europe is “FDR CROSS”.

*4 For Fujifilm’s mirrorless digital cameras. Some products are not supported.

*5 Exclusive for mirrorless digital camera "FUJIFILM X-H2S / FUJIFILM X-H2".


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* Please note that the contents including the product availability, specification, prices and contacts in this website are current as of the date of the press announcement and may be subject to change without prior notice. 

* This news release is issued by FUJIFILM Corporation in Japan. Fujifilm makes no representation that products on this news release are commercially available in all countries and regions including the US and EU. Approved uses of healthcare products vary by country and region.