FUJIFILM “PRINTLIFE” PHOTO EXHIBIT SHOWS THE POWER OF THOUSANDS OF PRINTED IMAGES
Over 13,000 Photographs Fill New York City’s Grand Central Terminal from October 16-20, 2019
October 14, 2019
Valhalla, New York. – FUJIFILM North America Corporation will host its second annual Fujifilm Printlife Photo Exhibit in Vanderbilt Hall inside of New York City’s landmark Grand Central Terminal from October 16-20. The Exhibit features a collection of over 13,600 photographs submitted during a nationwide call for entries this summer. Consumers representing all 50 U.S. states, Washington D.C., and Puerto Rico submitted their treasured memories, favorite images, and snapshots that they felt were worthy of public display.
With billions of photos captured and shared daily, we all have more images of our lives than any previous generation. The irony is that most of those images are forever locked away on mobile devices and shared only with our personal networks, if at all. The Fujifilm Printlife Exhibit aims to free those images from our pockets and share them with the world. Instead of scrolling through a sea of images in a social feed, the over 750,000 daily visitors of Grand Central Terminal will stroll through this large landmark space, taking in the sum of collective visions of thousands of strangers. It’s amazing how similar those visions can be.
“The power of photography is that it can be a bridge to learn about the photographer behind the image. When viewing an image-maker’s creation, we learn what is important to them,” said Tetsuya Iwasaki, President & CEO of FUJIFILM North America Corporation and President of FUJIFILM Holdings America Corporation. “What’s remarkable about the Printlife Exhibit is that no matter the photographer’s age, background, geography or politics, we all value the same things and seek to preserve the same experiences through photography.”
A special section of the Exhibit will be dedicated to showcasing images from 100cameras, a nonprofit organization that works globally with children who have had challenging experiences. The organization teaches them to process and tell their stories through photography in a way that impacts how they view themselves and their role in their communities.
Fujifilm is donating 200 FUJIFILM FinePix XP130 cameras to the organization to outfit these young photographers as they document their stories. “We’re thrilled by Fujifilm’s support for our mission,” said Angela Popplewell, 100cameras co-founder and CEO. “This exhibit is a perfect showcase for our partnership and shared goals of uniting people through the power of images.”
Prints of 100cameras images are sold online, and 100% of proceeds are returned back into the children’s communities to fund medical, educational and basic supplies. View their images and support100cameras at http://100cameras.org.
To view the online gallery of all submissions, please visit https://www.printlifesweepstakes.com/ and click “Gallery”.
The Fujifilm Printlife Photo Exhibit in New York City was inspired by Fujifilm’s highly successful “PHOTO IS - 50,000-Person Photo Exhibition" which was introduced in Japan in 2006 and has grown every year into what is now Japan’s largest photo exhibit. This success has led to expansion of print photo exhibits around the world in United States, Canada, United Kingdom, France, Turkey, South Africa, China, Brazil, India and Thailand.
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of five operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including: instant cameras and film, photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry, including offset plates and supplies, digital printing equipment and large format printers and ink. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. The Industrial Division and Corporate New Business Development Division deliver products derived from Fujifilm’s core technologies. FUJIFILM Canada Inc. sells and markets a range of FUJIFILM products and services. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook. To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.
FUJIFILM Holdings Corporation, Tokyo, Japan, brings cutting edge solutions to a broad range of global industries by leveraging its depth of knowledge and fundamental technologies developed in its relentless pursuit of innovation. Its proprietary core technologies contribute to the various fields including healthcare, graphic systems, highly functional materials, optical devices, digital imaging and document products. These products and services are based on its extensive portfolio of chemical, mechanical, optical, electronic and imaging technologies. For the year ended March 31, 2019, the company had global revenues of $22 billion, at an exchange rate of 111 yen to the dollar. Fujifilm is committed to responsible environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com
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