
At this event, visitors had their photos taken with (what product was used )in front of the Christmas tree at the Landmark Plaza, Yokohama.
The INSTAX print included a QR code that guided visitors to a member registration and survey for nearby facilities, as well as a digital coupon for on-site use. This was much more effective in acquiring new customers than other incentives employed on site, with 43% of visitors accessing the QR code, and over 20% downloading the app and filling out the survey.


![[photo] Fujifilm Corporation building](https://asset.fujifilm.com/www/co/files/styles/320x160/public/2023-03/2228bcd907540abda417597bf6d57a3e/bnr_about.png?itok=D5rc22rV)

![[photo] Open hand touching a sprouted plant](https://asset.fujifilm.com/www/co/files/styles/320x160/public/2023-03/c4cb644b5f399e444657c39d18b829e2/bnr_csr.png?itok=gkROQFKG)
![[photo] Man in lab coat looking through a microscope](https://asset.fujifilm.com/www/co/files/styles/320x160/public/2023-03/7d4494144f269dadc6d1fb64df44d16e/bnr_rd.png?itok=J7MSmRDV)
![[photo] Skyline of city in Colombia](https://asset.fujifilm.com/www/co/files/styles/320x160/public/2023-03/71b7db1ed47016ce3340d0ea0359deab/Colombia-L04_image_template_PC-v3_0.png?itok=hnnvYhhK)
