Sports is a means of communication that enable people around the world to share inspiration regardless of language or cultural differences. Based on this idea, FUJIFILM Business Innovation is committed to promoting communication and understanding between people by sponsoring a wide range of events. We believe that sponsoring sports and other events will contribute to strengthening mutual trust and furthering cultural development around the world.
FUJIFILM Group resonates with the motto of professional golfer Rio Takeda, who values “embracing everything with a smile”, aligning with our Group Purpose of "Giving our world more smiles". We are proud to support Ms. Takeda's aspiration to become a globally successful golfer, as well as her earnest dedication and continuous commitment to challenging herself in the field of golf.
We supported the Fujifilm Studio Alice Ladies Open from Apr 11–Apr 13, 2025.
Soccer is the world’s most popular sport and is played by people all over the world.
Driven by our hope to help soccer take root in Japan and to enrich it as a means of communication that allows people around the globe to share inspiration, we continue to actively support soccer.
We continue to support soccer in Japan through our special sponsorship of the FUJIFILM SUPER CUP and sponsorship of the All-Japan High School Soccer Tournament.
Since 1994, we have been sponsoring the cup that marks the start of the J. League season.


