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Global branding campaign


To solve social issues

When it comes to innovating for a healthier world and a more sustainable society, we’ll NEVER STOP.

Helping Protect the environment that supports us all

- Continuing to deliver value to customers while reducing our CO2 emissions and addressing water use -

Environmental problems are growing ever more severe, including a trend towards more abnormal weather events and rising sea levels.
As a global leader, Fujifilm is embarking on initiatives to reduce our environmental impact while continuing to deliver value to customers.

Supporting doctors and patients with technology

- Helping reduce postoperative effects on patients with advanced image recognition technology -

Our 3D medical image analysis systems can help ease the time burden on doctors in preoperative simulations. Furthermore, if doctors can reduce the extent of resection, patients could also benefit because the after-effects of surgery can be reduced.
We will never stop taking on healthcare challenges together.

Reconnecting the isolated to society

- Supporting life-saving work with IT solutions -

Digital Transformation uses cutting-edge technology to facilitate better work processes and business operations. Regardless of the industry or size of the organisation, Digital Transformation can greatly enhance the future of organisations and the effectiveness of employees.
We contribute to solving the customer's business issues through the provision of products and services that faciliate the utilisation of IT.

Our challenges

We will continue challenging social issues by creating new value in the four sectors of Healthcare, Materials, Business Innovation, and Imaging.


Innovating for a healthier world as a comprehensive healthcare company.


In the Materials field, we are working on environmental issues such as promoting resource recycling and responding to climate change.

Business Innovation

Bringing innovation to your business by utilizing AI technology for multifunction printer.


We give form to a wide range of memories and events through photographs, and contribute to enrich emotional lives and stronger human connections.


With each industry we enter, we’ve learned to leverage and adapt our knowledge, expertise and resources to make the world a better place. 
When it comes to innovating for a healthier world and a more sustainable society, we’ll NEVER STOP.