Wednesday 22 April, Sydney - FUJIFILM Business Innovation (BI) Australia today announced the appointment of Yoshinori Nagata as Managing Director and Head of Oceania Sales Operations, effective 1 April 2026.
Mr Nagata succeeds Yasuyuki Matsumoto, who will transition to a global leadership role in Tokyo within the FUJIFILM BI Group to focus on expanding the overseas solutions business.
Mr Nagata brings more than three decades of experience across FUJIFILM BI, having held senior roles across sales, international marketing, and corporate and business group strategy across Japan and the broader Asia-Pacific region. Most recently, he served as Deputy of the Business Solutions Business Group in Japan, where he played a key role in advancing the company’s solutions-led transformation.
His appointment comes at a pivotal time for FUJIFILM BI Australia, as the organisation continues to evolve to support customers navigating complex digital, security, and workflow needs, and to drive innovation in delivering integrated, future-ready solutions.
"I am honoured to lead FUJIFILM Business Innovation Australia into its next chapter," said Mr Nagata.
"Australia represents a key market in our global operations, known for its innovation and early adoption of new technologies.
“Building on the strong foundation established by Mr Matsumoto, we are well positioned to continue our growth and transformation. My vision is to further deepen our customer partnerships, accelerate our digital transformation initiatives, and position FUJIFILM BI as the go-to partner for organisations seeking to thrive in an increasingly complex digital age.
“We will focus on expanding a range of transformative technology solutions while maintaining our commitment to sustainable outcomes in line with our Fujifilm Group Purpose of Giving Our World More Smiles."
Outgoing Managing Director, Yasuyuki Matsumoto, reflected on his tenure:
"It has been a privilege to lead FUJIFILM Business Innovation Australia through a period of meaningful transformation. I am proud of the progress our team has made in evolving our business, and I am confident that Nagata-san's leadership will continue to build on this momentum and guide the organisation toward a strong and sustainable future."
In his new global role, Mr Matsumoto will focus on addressing key business solutions challenges faced by organisations worldwide.
"I look forward to continuing to work with our Australian teams in my new role, as we tackle critical issues around the complexity of modern work tools, and exciting opportunities to accelerate business transformation," he added.
FUJIFILM BI Australia is dedicated to supporting organisations make practical progress with technology – strengthening and automating what matters most to businesses across Australia.
With over 700 employees in Australia and longstanding expertise across the Asia-Pacific (APAC) region, combined with a keen understanding of rapidly shifting technology trends, we’re committed to empowering organisations to move forward with technology in today’s changing business environment with confidence.
Media contact:
Aaron Prestipino
Corporate Communications Manager
aaron.prestipino.qp@fujifilm.com
About Yoshinori Nagata
Yoshinori Nagata brings more than three decades of leadership experience across sales, marketing, business planning and regional operations within FUJIFILM Business Innovation (BI) and Fuji Xerox. He was previously Senior General Manager and Deputy Head of the Business Solution Division at FUJIFILM BI Corp., where he led enterprise-scale strategy, performance management and complex transformation initiatives across global and Asia-Pacific markets.
Through his career, Mr Nagata has held senior leadership roles across Japan, Singapore and the broader Asia-Pacific region, bringing deep expertise in B2B solutions, business transformation and people leadership. His experience includes leading regional marketing and sales operations across 12 Asia-Pacific countries, driving significant overseas business growth and working closely with corporate executives and international partners to navigate complex market and operational challenges.
About FUJIFILM Business Innovation
FUJIFILM Business Innovation Australia is a leading provider of scalable IT and digital transformation solutions, serving organisations across Australia. With a national service network and deep local expertise, we help businesses unlock efficiencies, enhance security, and achieve better outcomes through innovative technology—including managed IT services, process automation, and AI.
Recently appointed to Procurement Australia’s prestigious IT Procurement Panel under Contract 2706-0714 (Information Technology Products & Services & Multi-Functional Devices), effective 1 July 2025 through to 30 June 2027, FUJIFILM Business Innovation Australia is a trusted supplier of IT solutions and services to Procurement Australia members nationwide, providing a comprehensive range of technology offerings.
As part of FUJIFILM Business Innovation’s global network, we combine international best practice with a commitment to supporting Australian organisations of all sizes. Our legacy in document solutions has evolved to deliver end-to-end digital transformation capabilities and empower customers to confidently navigate today’s dynamic business environment.
Learn more:
https://fujifilm.com/fbglobal - Global website
https://fujifilm.com/fbau - Australian website