FUJIFILM Business Innovation Asia Pacific Fuels Creativity for Graphics Communications Businesses through the Innovation Print Awards 2021

The call for entry submission for customers who utilise FUJIFILM Business Innovation graphics communications print solutions starts now

Hong Kong, September 15, 2021 – FUJIFILM Business Innovation Asia Pacific announced today the launch of the Innovation Print Awards (IPA) 2021. The annual competition in its 14th year, aims to encourage customers to further extend the boundaries of print by experimenting with existing and latest print techniques and technology. IPA 2021 is open to customers in all the locations in the Asia Pacific region where FUJIFILM Business Innovation has a presence. They are encouraged to approach their local counterparts of FUJIFILM Business Innovation for more details.

Innovation Print Awards 2021 Banner

Innovation Print Awards 2021 Banner

All entries will be judged based on these criteria -- output quality, degree of innovation, business effectiveness and a newly added criterion, overall creativity. The new criterion is included with the intention to spur customer’s thinking on the technical and creative applications of print, due to an increase in demand for flexibility and variance in the print industry such as personalisation and versioning, as well as printouts via various applications, on different types of paper and with specialty colours (beyond CMYK). All entries will also be reviewed and winners to be determined by independent judges from the print and creative industries.

Apart from the application categories, there will be a single winner to receive the “Best Innovation” award, previously known as “Best of the Best” award in IPA 2020, and it will be awarded to the entry that is able to surpass the four judging criteria.

IPA 2020 "Special Recognition - "Best of Best" Winner

Innovation Print Awards 2020 ‘Special Recognition – “Best of the Best” Winner
(A Digital Printing Guide from The Print Department, Australia)

All winners and runners-up will have their creative pieces featured in the IPA Winners’ Booklet which will be promoted across FUJIFILM Business Innovation country websites, social media, and published in the regional print and packaging magazine, “Print Innovation Asia (PIA)”. In addition, winning entries will be automatically entered into the Asian Print Awards 2021, and enjoy a winners’ showcase at FUJIFILM Holdings in Japan as well as in Graphic Communications industry events across Asia Pacific.

The deadline for submission is on 12 November 2021 before 6.00 pm (Hong Kong time). Please refer to the Innovation Print Awards (IPA) 2021 website for more information - https://www.fujifilm.com/fbhk/en/Insights/Article/IPA-2021.

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