In order to provide you with a better browsing experience and to improve our site functionality, we use cookies and other tracking technologies. Detailed information on the use of cookies on our site and how to opt out is provided in our Cookie Policy. By clicking into any content on this site, you consent that we can store and access cookies and other tracking technologies as described in our Cookie Policy.

New Zealand

Fujifilm Group’s Commitment​

Fujifilm Group’s Purpose​

Giving our world more smiles​

We bring diverse ideas, unique capabilities,
and extraordinary people together to change the world.​​​

The Fujifilm Group’s Purpose statement reflects our role in the world.
For the last 90 years, the Fujifilm Group, has brought smiles to the faces of people around the world, and we will continue to connect with them through our wide range of innovative products and services. With our new Group Purpose as our guide and aspiration, we will increase the number of smiles in the world.​

Corporate Slogan

Value from Innovation

Fujifilm Group Charter for Corporate Behavior and Code of Conduct

We approach all our activities with an “open, fair and clear” corporate culture.​