Fujifilm introduces Web Browser Application “instax Biz^™ Template Maker”

Tokyo, August 19, 2026 – FUJIFILM Corporation announced the launch of “instax Biz^™ Template Maker,” a web browser application that enables users to easily create custom templates for “instax Biz^™,” ^*1 an event solution app supports businesses and brands in strengthening engagement with visitors and creating memorable brand experiences at events. The application will be available from August 19, 2026 in Japan.

instax Biz^™ is an event solution app that connects to printers in the instax^™ Link series of smartphone printer via Bluetooth^*2, enabling visitors to take and print photos using custom templates featuring company or brand logos, event names, and other customized designs. By providing visitors with personalized instax^™ prints, the app creates a unique and memorable experience. Visitors can take home instax^™ prints created with these templates, allowing them to feel a closer connection to the brand, characters, or event content, while enhancing overall event satisfaction and affinity for the brand. In addition, instax Biz^™ enables users to generate QR codes^*3 within the app and incorporate them into templates. The QR codes can be linked to promotional content, membership registration pages, surveys, and other digital information. This allows businesses and event organizers to maintain communication with visitors after the event, helping build fostering long-term engagement and relationship building.

As a solution designed to support customer engagement, sales promotion, and fan marketing initiatives, instax Biz^™ has been adopted at events and retail locations in more than 100 countries and regions around the world.
As adoption of instax Biz^™ continues to expand at events and retail locations around the world, demand has grown among businesses and event for an easier way to create customed templates without specialized design or image-editing expertise.

“instax Biz^™ Template Maker” is a web browser application that enables businesses and event organizers to create custom template designs for use with instax Biz^™. AI-powered image processing technology automatically removes backgrounds and extracts subjects from uploaded images, such as photos of people and logos. The application then generates multiple layout suggestions by combining the extracted images. Users can easily create professional-looking templates simply by selecting the layout that best matches their desired design. The application enables users to quickly and easily create templates tailored to the theme of an event or a brand’s image, even without specialized design　and image editing knowledge. By simplifying the template creation process, it helps reduce the time and costs traditionally required for template production. As a result, event organizers can make more effective use of instax Biz^™, allowing them to focus on enhancing brand visibility and engaging with event attendees.

Fujifilm will continue to enhance its services to help businesses and event organizers deliver engaging photography experiences more easily, fostering deeper connections between brands and their audiences through new forms of communication.

• *1 A free app for Android and iOS devices. It is available for download from Google Play for Android devices and from App Store for iOS devices. Android and Google Play are trademarks or registered trademarks of Google Inc. iPhone and App Store are trademarks of Apple Inc. The iPhone trademark is used in Japan under license from Aiphone Co., Ltd. The iOS trademark is used under license from Cisco in the United States and other countries.
• *2 The Bluetooth^® word mark and logo are registered trademarks owned by Bluetooth SIG, Inc. and FUJIFILM Corporation uses these marks under license.
• *3 QR code is a registered trademark of DENSO WAVE INCORPORATED.

When users upload images such as photos of people or logos, the AI-powered image processing feature automatically extracts the subjects and removes the background. This enables users to easily create images for templates without requiring specialized image-editing skills. The application also allows for fine adjustments, such as adding transparent areas, making it possible to create high-quality images in a short amount of time.

The application generates multiple layout suggestions by combining extracted images. By simply selecting the layout that best matches their desired finished design, users can quickly create the foundation of a template. They can further customize the template by adjusting the position, size, and angle of images using drag-and-drop controls, and by adding dates, event names, and decorative frame elements. With these intuitive editing tools, users can create templates tailored to the look and feel of their event or brand.

Templates created with the application can be downloaded in a format compatible with the “instax Biz^™” application. This enables a seamless workflow from template creation to event deployment.

Since its original launch in 1998, the instax^™ series of instant cameras has embraced trends and evolving technologies with time and expanded its lineup to include not only analog instant cameras, but also hybrid instant cameras using digital technology, smartphone printers and palm-sized digital camera. The instax^™ continues to offer diverse ways to enjoy photography, broadening the user base in more than 100 countries.

• * instax, instax print, instax Biz are registered trademarks or trademarks of Fujifilm Corporation.

• * Please note that the contents including the product availability, specification, prices and contacts in this website are current as of the date of the press announcement and may be subject to change without prior notice.