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Case StudyToyota Alvark Tokyo Corporation

Multiple template shots featuring basketball players and QR code that led to video message resulted in a 97% customer satisfaction rate.

Sports

At a home basketball game, spectators could get two shots taken with their choice of templates featuring three star players. The included QR code guided participants to a survey that, when filled out, unlocked a special video message. The fans loved the event, which was proven by the survey, where respondents indicated a 97% satisfaction rate.