As the aging society progresses, increasing healthy life expectancy*1 is a significant social issue in order to minimize increasing medical costs and elderly care issues. At the same time, the elderly are expected to remain an active part of society.
- *1 Healthy life expectancy: A term proposed by the World Health Organization (WHO) in 2000, referring to the period during which a person can live without restrictions on their daily life due to health problems.
We work to further enhance the quality of life as a total healthcare company with wide-ranging technologies and expertise to contribute to all areas of human health from prevention through diagnosis and treatment.
With the theme of ‘Health is joyful’, we contribute to the maintenance and promotion of our customers' health by providing high-quality products that utilise our unique nanotechnology and stabilisation technology cultivated in the field of photography.
“Hizatect”, a food with functional claims, released in 2024
(Left) “Astalift Advanced Loation” released in 2023
(Right) “Astalift Advanced Cream” released in 2023
Fujifilm has launched the ASTALIFT skincare brand, which uses its own collagen and nano-dispersion technologies developed through the development of photographic film, for the purpose of anti-aging*2 skincare.
Aiming to provide skincare that customers can really ‘feel’, we offer skincare products that contain nano-dispersed astaxanthin*3 using our own technology.
We support women who have skin concerns such as a loss of elasticity and a lack of moisture in their skin due to aging.
- *2 Age-appropriate care
- *3 Haematococcus pluvialis (elasticity and moisturising ingredients)
